Skip to content

Find out how we aided the UK’s fastest growing business

When Black Friday flooded their site with orders, Gymshark’s systems struggled to cope. That’s why we connected their e-commerce platform to their warehouse, powered by a platform that can sync thousands of orders a minute.

Industry

Fitness Apparel

We instantly connected with the approach from the Patchworks team – straight talking, get into the detail quickly and work smartly.

Chris Perrins - CTO at Gymshark

The challenge

Within a few years of business, Gymshark’s software was struggling to cope with the brand’s high traffic and transaction volumes. And when one Black Friday brought in hundreds of thousands of orders in a single day, their systems ground to a complete halt – leading to critical outages, and frustrated customers.

Realising their current IT infrastructure wasn’t equipped to handle the brand’s extraordinary growth, Gymshark set out to look for a new solution – one that included replatforming their online store and integrating their different systems.

That’s where we came in.

The results

Within a few years of business, Gymshark’s software was struggling to cope with the brand’s high traffic and transaction volumes. And when one Black Friday brought in hundreds of thousands of orders in a single day, their systems ground to a complete halt – leading to critical outages, and frustrated customers.

Realising their current IT infrastructure wasn’t equipped to handle the brand’s extraordinary growth, Gymshark set out to look for a new solution – one that included replatforming their online store and integrating their different systems.

That’s where we came in.

  • 360º Validation of their business

    Before any project, we run a full business assessment – taking a deep dive into the brand and looking at each different department. With a 360° view of their operations, we provided Gymshark with an integration platform perfectly tailored to their business.

  • Saving time and money

    By reducing team intervention and eliminating manual data entry, the Patchworks platform frees up both time and money – resources that can be funnelled directly back into the Gymshark brand. And with no risk of human error, the company can avoid costly mistakes and improve their bottom line.

  • Sell more, sell better

    Not only does Patchworks automate data transfers and reduce the need for manual entry, but it also extends the processing power of Gymshark’s systems – allowing them to sell more, improve fulfilment and increase customer satisfaction.

  • Built to grow

    With a single dashboard to create and manage integrations, Patchworks gives Gymshark the flexibility to add new systems and swap out old ones with ease, as well as the freedom to adopt new channels and territories as they grow.

  • Automate high volumes of data

    If there was ever a brand to test for high volumes of site traffic, it’s Gymshark. Processing tens of thousands of orders with each new product launch, Gymshark now has an integration platform that automates each and every one.

  • An extension of their team

    Gymshark works with Patchworks as a trusted extension of their IT team. Rather than waiting on-hold to the support channels of a dozen different systems, our engineers are on-hand to help Gymshark with whatever technical assistance they need.

They turned around our launch in half the expected time, and our first Black Friday integrated with Patchworks ran so smoothly, I got 200% more sleep than the previous year!

Chris Perrins - CTO at Gymshark

Gymshark Integrations

Read more case studies